Apply now to be part of the Google Hustle Academy for small businesses in Kenya, Nigeria, and South Africa
The Google Hustle Academy for small businesses in Nigeria, Kenya and South Africa is here. The Academy presented as a free five day virtual/online bootcamp will focus on building future-proof business success. Below are the program details
Day 1 – Optimise: Business Strategy
- Undertake a SWOT analysis of your business strategy to-date
- Use this to design a growth plan for the coming year which focuses on the steps your business can take to attract new customers and increase sales
- Solve problems like a consultant
Day 2 – Boost: Sales & E-Commerce
- Determine your revenue goals for the next year
- Understand your audience
- Identify market trends
- Conduct competitor analyses
- Define your unique value proposition
- Discover ways in which you can move customers through the consumer funnel
- Explore the different opportunities to sell your products and service through e-commerce
Day 3 – Amplify: Digital Marketing & AI
- Understand the key digital marketing channels available to your business
- Discover how to engage your audience with short-form video
- Explore new AI-powered marketing tools and how to supercharge your digital strategy
Day 4 – Accelerate: Productivity with AI
- Explore the steps you can take to plan your finances and create financial forecasts to secure investment
- Learn about cutting-edge AI tools (and how they work) to save time at work and on tasks
Day 5 – Lead: Effective Leadership & Pitching
- Discover top tips you can implement to build your own pitch deck for investors to help your business secure funding
- Create your own pitch
- Discover your own leadership style and how to navigate change at work.